Quantitative Research

Perception of world leaders - prophets without honour

22 Aug 2012

New Zealanders tend to be more generous in their ratings of overseas leaders than their own citizens. Barack Obama, Julia Gillard and David Cameron are all doing decidedly better in New Zealand than in their home countries. Russian president Vladimir Putin, however, is doing much better amongst Russians than amongst New Zealanders. 

Gavin White

Gavin has extensive international experience working on projects in New Zealand, Australia, the United Kingdom and Asia, and has expertise in both quantitative and qualitative research. His specialist areas are public sector, visitor attraction and stakeholder research, with a particular emphasis on relating research findings to communications and marketing strategy.

Having run research projects both internationally and domestically, he is familiar with the challenges involved in researching a wide range of subjects amongst diverse audiences.

Gavin's core skills include:


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