David comes from a background in campaigning and communications, having recently worked as Campaigns Director at the UK’s largest online campaigning organisation.
To UMR he brings particular expertise in reporting to senior management in a way that is concise, clear, and focused on actionable strategic direction. He has recently has played prominent roles for several UMR clients in the area of audience modelling and targeting.
Key skills and experience:
• Qualitative and quantitative research.
• Marketing and communications.
• Audience modelling and targeting.
• Campaigning and list-building, specialising in online engagement.
David has an LLB, and a BA (hons) in Philosophy from Otago University.