Social media in New Zealand

20 Nov 2012

In Field Dates: 

12 Oct 2012 to 25 Oct 2012

76% of New Zealanders who are online use Facebook, up 7% since 2011.  Linkedin is the next most popular on 29%, although this is more than double what it was in 2011 (previously 12%).  On the other hand, 90% of people who are on Linkedin are also on Facebook.

UMR’s monthly Online Omnibus survey also looked at Twitter:


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