UMR - Latest Updates

Oct
19
2012
In field
12 Apr 2012 to 29 May 2012

Transparency International New Zealand (TINZ) commissioned UMR to conduct a qualitative study amongst New Zealand exporters, exploring their experiences of corruption in overseas markets. Despite only being a small-scale, toe-in-the-water study, TINZ believes that the research provides important insights into an area which could have major implications for the New Zealand economy in future.

Downloads: PDF icon Final-TransparencyInternational-QualitativeReport-June12.pdf

Oct
11
2012
In field
27 Sep 2012 to 2 Oct 2012

New Zealanders are split on Kim Dotcom but are highly negative towards John Banks, according to a UMR Research poll.

UMR’s fortnightly Omnibus survey shows:

Downloads: PDF icon MediaRelease-PerceptionsofJohnBanks&KimDotcom-Oct12.pdf

Oct
1
2012

One of UMR's many tools for taking New Zealand's pulse is our 'Mood' question.  This has been running since September 1991, and asks New Zealanders whether they believe things in the country are generally heading in the right direction, or if they are off on the wrong track.

This question is updated fortnightly through the UMR telephone omnibus survey.  Highlights of that series include:

Aug
22
2012

New Zealanders tend to be more generous in their ratings of overseas leaders than their own citizens. Barack Obama, Julia Gillard and David Cameron are all doing decidedly better in New Zealand than in their home countries. Russian president Vladimir Putin, however, is doing much better amongst Russians than amongst New Zealanders. 

Downloads: PDF icon World_Leader_perception_Aug-12.pdf

Aug
10
2012
In field
31 Jul 2012 to 9 Aug 2012

Invest Christchurch, the investment facilitation service of the Christchurch Central Development Unit (CCDU), commissioned UMR to conduct three surveys amongst Christchurch business people, the wider Christchurch community and New Zealanders as a whole, looking at the economic future of the Christchurch region and perceptions of the Christchurch Central Recovery Plan.  Fieldwork began the day after the Recovery Plan was released on July 30th 2012.

Downloads: PDF icon Combined results, PDF icon Business survey, PDF icon Christchurch resident survey, PDF icon Nationwide survey on Christchurch

Aug
9
2012
In field
19 Jul 2012 to 23 Jul 2012

The US Presidential Election is being fought against a backdrop of American economic decline and the rise of China, and New Zealanders clearly believe the days of the USA being the world’s only super power are coming to an end.

Jul
1
2012

A poll released by UMR Research shows that only one in five New Zealanders believes Ewen Macdonald is not guilty of Scott Guy's murder.
Read on to see what else they had to say about the outcomes of high profile murder trials in New Zealand.

Downloads: PDF icon Perceptions_of_murder_trials_July-12.pdf

Jun
29
2012

Although the acceptability of online polls seems to be growing, there still seems to be a lot of questioning about whether they can be as accurate as conventional surveys. The credibility of online polls, for example, was hurt by a certain extraordinarily inaccurate poll which came out on regularly during the last general election campaign.

Our firm view, however, is that online polls can produce highly accurate results as long as:

Downloads: PDF icon Auckland and Christchurch Mayoral Surveys_Oct10_Final.pdf

Jun
15
2012

This report is based on questions asked over a period of thirteen years in the UMR omnibus survey. It compares results for questions on Internet use which were first asked in 1999. This date is important because New Zealand’s first widely available broadband service and Trademe were both launched that year. There is little question that the popularity of both of these would have contributed to changes in the way New Zealanders use the Internet.

Downloads: PDF icon MediaRelease-TrendsInInternetUse (Update)-Jul12.pdf

May
18
2012

ACC and Sport NZ commissioned UMR to conduct a review of Swim and Survive programmes. The research looked at how they are delivered in New Zealand, and how improved coordination and collaboration can be implemented to ensure funding for Swim and Survive programmes is maximised.

Downloads: PDF icon Swim_and_Survive_Report_18May12_final.pdf

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